this is society.
“We engaged Lex and Dani at Society shortly after purchasing an import distribution business that sells a range of industrial, outdoor recreation, and maintenance products made in Texas. As a family business, we were extremely confident in the quality and potential of our products, but we quickly realised we were a bit out of our depth when it came to positioning them in the local market—particularly on the retail side.
Working with Society has been nothing short of transformational for our business. Lex and Dani immediately identified key focus areas that helped anchor our direction and build real momentum. They facilitated the build of an incredible new website which has laid the foundation for huge e-commerce opportunities in both New Zealand and Australia.
They helped us identify key retail targets and come up with innovative ways to get our foot in the door. We knew nothing about ‘influencers,’ but with their guidance we recently completed a campaign with a prominent Kiwi, targeting one of New Zealand’s largest retail chains. The result? Our products landed in 30 stores straight away. The exposure from that campaign has since opened doors to several other major retail chains and some really exciting and innovative New Zealand companies.
Lex and Dani also created outstanding cross-industry trade presentations and retail marketing support systems that have drastically accelerated our growth opportunities across both markets. The quality of everything they produce—product sample packs, website, general merchandise, and product displays—has been flawless.
Most importantly, they’re simply wonderful people. Straight up, honest, and always focused on maximising value, they’ve been a genuine pleasure to work with. We always look forward to our weekly meetings. Their extensive network across marketing-related industries has added tremendous value to our business, and their creativity and energy have kept us moving forward even through some of the most challenging economic times for retail.
We couldn’t have done it without them, and we couldn’t recommend Society highly enough.”
— Sam Molloy, CorrosionX NZ and AU
Tony’s Lord Nelson x Society
Elle + Riley x Society
Caci Clinic x Society // Photoshoot
Good Cocktail Co x Society x Asset Factory
Location: Asset Factory
Moutai x Asset Factory x Society
Photography: Asset Factory
Location: Asset Factory
Good Cocktail Co x Moutai x Society
Photographer: Luke Foley-Martin
Location: The Jefferson
Daisy Brides x Olivia O’driscoll x Society // Photoshoot
Daisy Brides photo shoot
Topline x Society // Photoshoot
testimonials
“After we decided to bring the Subtype brand to New Zealand, we knew we needed some local know how to make it special and Society were the perfect fit for us. The team at Society just got it, they understood what we wanted to achieve and built a killer campaign concept to make our presence heard as the newest kid on the block. Emma and her team are so easy to work with and take the time to invest in your brand and not for a moment does it feel like your just another client. Couldn’t recommend the team more for any brand looking to create a deep connection with their consumers..”
- Liam Robson, head of subtype.
“The team at Society guided us through strategy, brand refinement and Shopify UX, and also connected us with an exceptional development partner who brought the build to life brilliantly across caci.co.nz, murad.co.nz and skinsmiths.com. The result is not just beautiful design, but a high-performing online experience that feels modern, intuitive and true to each brand. Society are a trusted partner -strategic, collaborative and creative..”
- Melissa soich, group marketing manager, fab group
“The team at Society are an extension of our internal marketing team. They offer support and guidance through the entire marketing mix regardless of the size of job, task and budget.”
- Matt Wallace, head of brand and sport marketing, agi australasia, under armour and keen.
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